62 Episodio

  1. Search Patent of the week: Multi-Modal Search Request Router

    Pubblicato: 01/05/2025

  2. New AI Research tool "LLMO & GEO assistant" in the SEO Research Suite

    Pubblicato: 29/04/2025

  3. Search patent of the week: GINGER: Nugget-Based Response Generation for Accuracy

    Pubblicato: 25/04/2025

  4. LLMO / GEO: Optimizing Content for LLMs and Generative AI

    Pubblicato: 22/04/2025

  5. Search patent of the week: Crawl algorithm

    Pubblicato: 16/04/2025

  6. Search patent of the week: Searchable Index

    Pubblicato: 09/04/2025

  7. Search patent of the week: Rankers, Judges, and Assistants: Towards Understanding the Interplay of LLMs in Information Retrieval Evaluation

    Pubblicato: 03/04/2025

  8. Digital brand building: The interplay of (online) branding & customer experience

    Pubblicato: 01/04/2025

  9. Search patent of the week: Producing a ranking for pages using distances in a web-link graph

    Pubblicato: 27/03/2025

  10. E-E-A-T: Discovery and evaluation of high quality ressources

    Pubblicato: 25/03/2025

  11. Learning-to-Rank (LTR): The most important ranking concept for modern search engines

    Pubblicato: 20/03/2025

  12. Search patent of the week: Stochastic Retrieval Reranking: Precision Over Recall in Search

    Pubblicato: 18/03/2025

  13. Search patent of the week: AI Detection as a Webpage Quality Metric

    Pubblicato: 14/03/2025

  14. Quality Classification vs. Relevance Scoring in search engines

    Pubblicato: 06/03/2025

  15. Query document matching: How are queries matched with documents in information retrieval?

    Pubblicato: 28/02/2025

  16. Search patent of the week: ED2LM: Encoder-Decoder to Language Model for Faster Document Re-ranking Inference

    Pubblicato: 26/02/2025

  17. Success factors for user centricity in companies

    Pubblicato: 22/02/2025

  18. Search Patent of the week: Generating a semantic search engine results page

    Pubblicato: 20/02/2025

  19. How Google uses NLP to better understand search queries, content

    Pubblicato: 17/02/2025

  20. Digital Brand Building: Online Branding & Customer Experience

    Pubblicato: 15/02/2025

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2-3 times a week in the podcast are discussed Google patents, research papers and other hot topics like E-E-A-T, LLMO, Generative Engine Optimization (GEO), semantic search and Ranking. This podcast gives you exclusive insights about SEO and LLMO based on fudamental research of SEO relevant patents, research papers and Google leaks analyzed for the SEO Research Suite: https://www.kopp-online-marketing.com/seo-research-suite Follow now not to miss the insights!

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