WFA's Better Marketing Pod with David Wheldon
A podcast by World Federation of Advertisers (WFA)
42 Episodio
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Ep. 21: On brand building within the football industry with Roel De Vries
Pubblicato: 10/11/2022 -
Ep. 20: On diversity and cultural relevance with Susan Akkad, The Estee Lauder Companies
Pubblicato: 03/10/2022 -
Ep. 19: On using creativity to transform the industry with David Droga
Pubblicato: 26/07/2022 -
Ep. 18: Cannes special with Rupen Desai
Pubblicato: 06/07/2022 -
Ep. 17: Cannes Special with Matt Brittin
Pubblicato: 06/07/2022 -
Ep. 17: Cannes Special with Matt Brittin
Pubblicato: 05/07/2022 -
Ep. 16: On the science of marketing with Professor Byron Sharp
Pubblicato: 07/06/2022 -
Ep. 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
Pubblicato: 30/03/2022 -
Ep 14: On lessons learnt in Asia with David Porter
Pubblicato: 07/03/2022 -
Ep.13: On creativity with Sir John Hegarty
Pubblicato: 31/01/2022 -
Ep.12: On marketing in Africa with First Bank of Nigeria's Folake Ani-Mumuney
Pubblicato: 15/12/2021 -
Ep.11: On sustainability with Reckitt's Sonia Thimmiah
Pubblicato: 10/11/2021 -
Ep.10: On digital platforms and the cookieless world with "The Ad Contrarian" Bob Hoffman
Pubblicato: 27/10/2021 -
Ep. 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
Pubblicato: 28/06/2021 -
Ep. 8: On making an iconic doll relevant again with Mattel's Lisa McKnight
Pubblicato: 07/06/2021 -
Ep.7: On sustainability and courageous marketing with Unilever's Conny Braams
Pubblicato: 14/04/2021 -
Ep.6: On humor and catching the 'F-train' with General Mills' Ivan Pollard
Pubblicato: 30/03/2021 -
Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet
Pubblicato: 23/02/2021 -
Ep.4: On next-generation marketing with Mastercard's Raja Rajamannar
Pubblicato: 26/01/2021 -
Ep.3: In conversation with Sir Martin Sorrell
Pubblicato: 16/12/2020
Hosted by WFA President Emeritus, David Wheldon, WFA's Better Marketing Pod in partnership with Meta looks at the marketing industry’s biggest stories and speaks to some of the industry’s most interesting characters who are shaping those stories.
