117 Episodio

  1. SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal

    Pubblicato: 27/10/2022

  2. SBP 015: The Art of Budget Planning, with Dr. Grace Kite

    Pubblicato: 13/10/2022

  3. SBP 014: Is Marketing in Trouble?

    Pubblicato: 29/09/2022

  4. SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel

    Pubblicato: 15/09/2022

  5. SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett

    Pubblicato: 21/07/2022

  6. SBP 011: The Power of Video Marketing with, Jon Mowat

    Pubblicato: 07/07/2022

  7. SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon

    Pubblicato: 23/06/2022

  8. SBP 009: B2B Marketing and the Contrarian Matrix, with Ty Heath

    Pubblicato: 09/06/2022

  9. SBP 008: Building Brand on a Small Budget, with Ian Barnard and Faisal Sidiqqui

    Pubblicato: 26/05/2022

  10. SBP 007: Designing a career in marketing, with Dan White

    Pubblicato: 12/05/2022

  11. SBP 006: A New Way to Think, with Roger Martin

    Pubblicato: 28/04/2022

  12. SBP 005: Accounting metrics for marketers, with Dave Bunce.

    Pubblicato: 14/04/2022

  13. SBP 004: What is brand, who owns it and how to measure it.

    Pubblicato: 31/03/2022

  14. SBP 003: Strategy, shareholder value and Galaxy Quest, with Roger Martin

    Pubblicato: 17/03/2022

  15. SBP 002: Demand Generation and Lead Generation for B2B, Chris Walker

    Pubblicato: 18/02/2022

  16. SBP 001: Kantar's Work on Brand Equity with Mary Kyriakidi

    Pubblicato: 13/02/2022

  17. The Sleeping Barber - A Business and Marketing Podcast (Trailer)

    Pubblicato: 11/02/2022

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Ready to rethink business strategy and supercharge your marketing game? Join hosts Marc Binkley and Vassilis Douros as they break down big questions at the crossroads of strategy, marketing effectiveness, and creative impact. From real-world case studies to hot-off-the-press business news, each episode dives deep into how modern companies navigate complexity. Plus, interviews with global thought leaders bring you fresh insights and actionable strategies to drive growth and build unforgettable customer experiences. This is your backstage pass to smarter thinking and better business results.

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