169 Episodio

  1. The Truth About AI in Marketing with Shelly Palmer

    Pubblicato: 17/12/2024

  2. Nerd Alert: Gender Stereotypes in Advertising

    Pubblicato: 12/12/2024

  3. Marketing's Role in Product with Jaime LaMontagne

    Pubblicato: 10/12/2024

  4. Nerd Alert: The Effect of Weather on Consumer Spending

    Pubblicato: 05/12/2024

  5. When Does Ad Fatigue Actually Matter?

    Pubblicato: 03/12/2024

  6. A B2B Marketing Masterclass with Jon-Erik Valetti, Head of Marketing at CARFAX

    Pubblicato: 26/11/2024

  7. Nerd Alert: The "IKEA Effect": When Labor Leads to Love

    Pubblicato: 21/11/2024

  8. Building The “Brand” Case with Tory Pachis, SVP of Marketing at Amica Insurance

    Pubblicato: 19/11/2024

  9. Nerd Alert: Why Do Brands Cause Trouble?

    Pubblicato: 14/11/2024

  10. How Brand Wins in an AI World with Lena Waters, CMO at Grammarly

    Pubblicato: 12/11/2024

  11. Nerd Alert: Loyal Customer or Repeat Purchaser?

    Pubblicato: 07/11/2024

  12. Optimizing Your Media Mix with Richard Kirk

    Pubblicato: 05/11/2024

  13. Nerd Alert: The Effectiveness of Fear

    Pubblicato: 31/10/2024

  14. The Truth About Marketing Effectiveness with Peter Field

    Pubblicato: 29/10/2024

  15. Nerd Alert: How Brand Investments Drive Market Value

    Pubblicato: 24/10/2024

  16. What a Healthy CEO/CMO Relationship Looks Like

    Pubblicato: 22/10/2024

  17. Nerd Alert: How Personality Predicts Ad Response

    Pubblicato: 17/10/2024

  18. How AI is Transforming Marketing Today

    Pubblicato: 15/10/2024

  19. Nerd Alert: How Our Brains React to Advertising

    Pubblicato: 10/10/2024

  20. Classic Brand Marketing with Chelsea Sumrow, First American Title and Insurance CMO

    Pubblicato: 08/10/2024

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Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.

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