138 Episodio

  1. Episode 38: Whither Local TV?

    Pubblicato: 04/01/2021

  2. Episode 37: Good Riddance 2020! Reflections on Our Bizarre Year

    Pubblicato: 21/12/2020

  3. Episode 36: What Would Bezos Do? Don Graham Reflects on Lessons from Selling The Washington Post

    Pubblicato: 07/12/2020

  4. Episode 35: Stunning News, Staggering Facts, and Bombshells from a New Poll of Local Ad Buyers

    Pubblicato: 23/11/2020

  5. Episode 34: Jim Doyle Looks Back: Getting Thrown Out of His First Sales Call, Losing $1 million, and Lessons from Kodak

    Pubblicato: 09/11/2020

  6. Episode 33: Feeding the Monster: How Content Marketing Fuels Growing 'Owned' Media Demand

    Pubblicato: 26/10/2020

  7. Episode 32: Ad Agencies' COVID Remix: Big Love for OTT & Social Media

    Pubblicato: 12/10/2020

  8. Episode 31: She's Baaaack... 'Smartypants' Weighs In On Media's Outrageous Claims

    Pubblicato: 28/09/2020

  9. Episode 30: The Rise of Content Marketing, & Breathing New Life Into Obituaries

    Pubblicato: 14/09/2020

  10. Episode 29: Taylor Swift, Eminem, & SMBs: Vevo's Plan to Partner With Local Media

    Pubblicato: 31/08/2020

  11. Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

    Pubblicato: 17/08/2020

  12. Episode 27: Why SMBs Ain't Buyin' Big-Brands' Facebook Boycott, and a Promising 'Local' Ecommerce Strategy in Pittsburgh

    Pubblicato: 10/08/2020

  13. Episode 26: With Circulars at a Tipping Point, How Will Newspapers Support Local Journalism?

    Pubblicato: 21/07/2020

  14. Episode 25: As Ad Market Recovers, OTT and Political Hold the Most Hope for 2020

    Pubblicato: 06/07/2020

  15. Episode 24: 51 Webinars, 12,000 Ad Buyers, 2 Big Ahas

    Pubblicato: 23/06/2020

  16. EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves

    Pubblicato: 08/06/2020

  17. Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

    Pubblicato: 26/05/2020

  18. Sappy Messaging and Warning Signs: COVID-19's Effect on Marketing

    Pubblicato: 11/05/2020

  19. Episode 20: A Grand Reopening or Bland Reopening for Local Businesses?

    Pubblicato: 27/04/2020

  20. EPISODE 19: There's No Hand-Wringing Among the Masters of Local Marketing

    Pubblicato: 13/04/2020

6 / 7

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

Visit the podcast's native language site