From Persona To Personal
A podcast by Roger Hurni
71 Episodio
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The Opportunities Behind Rebranding a State with Lisa Urias, CEO & Executive Director of the Arizona Office of Tourism
Pubblicato: 25/07/2024 -
Attracting New Business Through Value Alignment with VP Tim Vennard & Marketing Wizard Ben Houck of Mazzone Hospitality
Pubblicato: 06/06/2024 -
Finding a Niche In a Seemingly Crowded Marketplace with Sonny Smith, Co-Founder of Jampack
Pubblicato: 30/05/2024 -
Success Is in the Details with Barton Weiss, CEO and Founder of Barton G. Enterprises
Pubblicato: 23/05/2024 -
The Entire Guest Experience Is a Branding Opportunity With Jason Pirock, Corporate Director and Head of Marketing at Springboard Hospitality
Pubblicato: 08/02/2024 -
Using Cultural Moments to Market Your Brand With Andy Shallal, Founder and CEO of Busboys and Poets
Pubblicato: 25/01/2024 -
Reframing Visit Detroit's Reputation With Chris Moyer, Senior Director of Communications at Visit Detroit
Pubblicato: 14/12/2023 -
Embracing Diversity as a Tourism Strategy With Stacy Ritter, President and CEO of Visit Lauderdale
Pubblicato: 16/11/2023 -
Exceptional Experiences Are What Drive Word-Of-Mouth Marketing With Jonathan Newar, Co-Founder and CEO at Captain Experiences
Pubblicato: 09/11/2023 -
Consistent Customer Referrals Can Sustain Growth With Emmanuel Burgio, Principal and Founder of Blue Parallel
Pubblicato: 02/11/2023 -
Using Your Brand Pillars To Drive Value With Jason Brandt, President and CEO of the Oregon Restaurant & Lodging Association
Pubblicato: 26/10/2023 -
Why BOYNE Golf Uses Experience Agents To Personalize Every Visitor's Trip With Ken Griffin, Director of Golf Sales and Marketing at BOYNE Resorts
Pubblicato: 19/10/2023 -
How Amy's Kitchen Built a Brand Based on Values With Ritu Mathur, VP of Marketing at Amy’s Kitchen
Pubblicato: 12/10/2023 -
How To Grow Your Brand and Stay True To Its DNA With Catherine Heald, Co-Founder and CEO of Remote Lands
Pubblicato: 28/09/2023 -
How To Leverage a City's Features To Attract Visitors With Leonard Hoops, President and CEO of Visit Indy
Pubblicato: 21/09/2023 -
Using ChatGPT for Storytelling With Cody Worden, Area Director of Sales and Marketing at Grand Hyatt Vail
Pubblicato: 14/09/2023 -
In the Age of AI, Authenticity Is a Differentiator With Lorna Bush, Senior Vice-President of Fineman PR, a Division of Off Madison Ave
Pubblicato: 07/09/2023 -
What Happens When Passion Drives the Business? With Matthew de Gruyter, Co-Founder and CEO of Next Level Burger
Pubblicato: 31/08/2023 -
How AI Has Changed the Game in Mobile Marketing With Spike Stevens, Chief Technical Officer at LighthousePE
Pubblicato: 24/08/2023 -
Leveraging What is Unique About Your Destination With Stan Adams, Executive Director of Sports at Tuscaloosa Tourism and Sports
Pubblicato: 17/08/2023
This is From Persona To Personal, the podcast that takes a closer look into how organizations personalize their marketing. Where we create meaningful moments of brand trust and influence how people interact and engage with brands.
