Attribution Marketing Podcast
A podcast by Lucas Sommer
73 Episodio
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#53 Lewis Rothkopf on Measuring What Marketing is Working and Why
Pubblicato: 30/05/2022 -
#52 Leif Welch on OTT/CTV Advertising and Attribution
Pubblicato: 09/05/2022 -
#51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution
Pubblicato: 20/04/2022 -
#50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance
Pubblicato: 07/04/2022 -
#49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance
Pubblicato: 17/03/2022 -
#48 Broadcast Attribution with Brent Lightfoot from iHeart Media
Pubblicato: 25/02/2022 -
#47 What is Marketing Attribution and What Are the Benefits?
Pubblicato: 11/02/2022 -
#46 Matthew Chevallard on Fashion, Entrepreneurship and Branding
Pubblicato: 30/01/2022 -
#45 Jim Maresh On Building a Wine Brand With Great Product and Publicity
Pubblicato: 09/01/2022 -
#44 Hide My Email, Mail Privacy Protection, iCloud Private Relay: iOS 15 Breakdown
Pubblicato: 21/12/2021 -
#43 Tracking Mobile App Advertising and In-App Events
Pubblicato: 21/12/2021 -
#42 Navigating The New Data Policies For Data Privacy
Pubblicato: 24/11/2021 -
#41 How iOS 15 Impacts E-mail Marketing
Pubblicato: 24/11/2021 -
#40 Dr. Miami and Rosy Zion Explain HIPAA Compliance and the Customer Journey
Pubblicato: 25/10/2021 -
#39 The Importance of Personalization in Performance Marketing with Selle Evans
Pubblicato: 11/10/2021 -
#38 CEO Stu Crum Explains How the Customer Experience Impacts Marketing
Pubblicato: 27/09/2021 -
#37 Masc Medical Talks Healthcare Recruiting And Marketing Attribution
Pubblicato: 14/09/2021 -
#36 Debbie Horwitz from Kreative Kontent Talks Authenticity in Marketing
Pubblicato: 30/08/2021 -
#35 Deepa Garg Talks Performance Marketing and Finding Your Purpose
Pubblicato: 26/07/2021 -
#34 Paul Deraval Talks Marketing Reports And The Importance Of Knowing Your Customers Data
Pubblicato: 12/07/2021
This podcast is produced for marketers who are focused on improving their return on ad spend. Topics include attribution, digital marketing, broadcast advertising, conversion tracking and other optimization methodologies. Our goal is to help you eliminate your wasted ad spend!