A Change of Brand
A podcast by Blake Howard
54 Episodio
-
Naming Wins and Fails with Rob Meyerson
Pubblicato: 14/2/2023 -
Bugatti with Juan Barrios and Linda Marquardt
Pubblicato: 4/10/2022 -
Sprite with Chris Garvey
Pubblicato: 27/9/2022 -
M&Ms with Kristie Malivindi
Pubblicato: 20/9/2022 -
PBS with Bogdan Geana
Pubblicato: 13/9/2022 -
Why Sports Rebrands Are So Hard with Jon Contino
Pubblicato: 6/9/2022 -
US Open with Sagi Haviv
Pubblicato: 30/8/2022 -
CVS Health with Howard Belk
Pubblicato: 23/8/2022 -
London 2012 Olympics with Sairah Ashman
Pubblicato: 16/8/2022 -
Maker's Mark with Jared Britton
Pubblicato: 9/8/2022 -
Uber with Amanda Munilla
Pubblicato: 2/8/2022 -
Bonus: Best and Worst Brand Launches with Armin Vit
Pubblicato: 15/3/2022 -
Sweetgreen with Tom Wilder and Sanuk Kim
Pubblicato: 14/12/2021 -
Carnegie Hall with Jennifer Kinon
Pubblicato: 7/12/2021 -
Tripadvisor with Matt Van Leeuwen
Pubblicato: 16/11/2021 -
Kia with Michael Keller
Pubblicato: 9/11/2021 -
Spindrift with Colony
Pubblicato: 26/10/2021 -
Pearl Milling Opinion
Pubblicato: 19/10/2021 -
Starbucks with Connie Birdsall
Pubblicato: 12/10/2021 -
Fiverr with James Greenfield
Pubblicato: 5/10/2021
A Change of Brand, produced by Matchstic, is a podcast about the world’s most loved consumer companies and their rebrand glory, drama, or disaster. In this series we will go deeper than color palettes and typography, talking with brand leaders and agency creatives to retell the story behind the change. Getting into the nitty-gritty, we learn about their leading-edge work, creative process, and approach to change management. Regardless of fame or fail, our mission is to tell these stories to educate and inspire others facing a change of brand.
