S1 2022 - Episode 6: Chris Garcin, Co-founder & Co-CEO at Pit Viper

Topics we explore:   ~ Why 90s culture is still relevant in 2022  ~ Celebrity endorsements  ~ The changing face of DTC playbooks  ~ Attracting the wrong customer  ~ Running a serious business but not taking yourself too seriously  ~ And why everyone needs to see the movie ‘Prayer of the Rollerboys”