Why Everyone is Wrong About Jony Ive and Design at Apple

There have been a lot of... questionable takes surrounding the news of Jony Ive leaving Apple, what caused it, how it happened, and what it means for Apple's design culture going forward.

Rather than perpetuate another one of my own, I decided to find someone super smart and super talented who was actually there. Who worked on prototyping and design at Apple going back to the days of Steve Jobs and the original iPhone, and who understands how and why the design culture works the way it does.

Then, set up an interview even if that person is away on her vacation in France, so she can share her experience and insight. Now, Skype did not cooperate at all, so apologies for the bad video but what she has to say is so terrific I simply have to share it with you no matter what. Thanks for your understanding.

Now, without any further ado, here's May-Li Khoe.

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LINKS:

• Dylan Byers on Twitter: "Exclusive: In scathing email, Apple CEO Tim Cook tells me the @WSJ report about Jony Ive’s departure — and his frustration with Cook’s alleged lack of interest in design — is “absurd.” Says reporting and conclusions "don’t match with reality.” Full story coming soon @NBCNews …… https://t.co/k8zq8jJl8X"
• What Jony Ive Leaving Means For Apple (Feat. John Gruber) - YouTube
• Why Jony Ive is Leaving Apple - YouTube

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