UP514: Inside Edge x The Big Idea: Does the advertising industry understand cricket?

Nike, Drake and Beats have just released cricket themed campaigns. WTF? Is cricket cool? Richard asked Mike Jakeman and Simon Moore to list their best and worst cricket themed campaigns and the result is a conversation about cliches, tropes and cultural relevance. The following ads are referenced in the podcast. Beats by Dre 2025 https://www.linkedin.com/posts/homeground-london_checkshubman-gillshining-bright-in-the-activity-7376572600484782080-MxP2?utm_source=share&utm_medium=membe...