SFPP 02: The Secrets Of A Successful Newborn Photography Studio With Julia Kelleher

A few weeks ago I traveled to Bend, OR to teach a class on videography at the studio of the crazy talented Julia Kelleher. Julia is a super star in the newborn photography world and a regular on Creative Live. I sat down with her after we wrapped up to hear more of her story and talk about how to run a successful photography studio. Julia held nothing back during our talk and delivered 40+ mins of amazing advice. Even if you’re not a newborn photographer or own a studio, you’ll get a ton of value from this interview.   What You’ll Learn * What Julia believes is the kiss of death for any photography business * How she found her style and what you can do to find yours * How she persuades her clients to buy prints over digital files * Why controlling the experience is critical for post sales success * How a top tier photographer handles common sales objections * How Julia structures post sale appointments to get her clients to take action * Why raising your rates isn’t always the best way to make more money   Resources Mentioned PhotoVision Grayscale Card Pro Select Influence Studio Cloud Jewel Images Jewel Education