SaaStr 694: Unlock Profitability and Growth - The Key Strategies with Expensify's COO Anu Muralidharan
The Official SaaStr Podcast: SaaS | Founders | Investors - A podcast by SaaStr
In the dynamic landscape of SaaS startups, pursuing rapid customer growth while achieving and maintaining profitability is an art that requires flexible strategies and, more importantly, employees that are eager for the challenge. In this episode, Expensify COO Anu Muralidharan will share how Expensify became profitable on its way to securing millions of users in less than 15 years. You'll hear real-world examples and walk away with specific tactics they can immediately deploy at their own companies, including: a.) when, where, and why to outsource b.) a new, more bullish approach to testing and launching products with confidence c.) how to leverage automation to reduce expenses while simultaneously supporting growth.