S27 E2: "The Elements of Choice: Why the Way We Decide Matters" by Eric Johnson

The Next Big Idea Daily - A podcast by Next Big Idea Club

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Today, we're continuing our deep dive into decision-making with a few big ideas from Eric Johnson, director of the Center for Decision Sciences at Columbia Business School and author of "The Elements of Choice: Why the Way We Decide Matters." Learn more about your ad choices. Visit megaphone.fm/adchoices

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