Zenith's Daniel Sichel on Referral Traffic Decline, AI and Inequality, and Ecommerce Rivals
The MadTech Podcast - A podcast by ExchangeWire
ExchangeWire’s John Still and Lindsay Rowntree are joined by Daniel Sichel, Global Digital Performance Lead at Zenith, to take on the biggest news across media, marketing and ecommerce this week. This week's stories cover the decline in social media referral traffic, AI causing inequality and FedEx's battle with Amazon for delivery supremacy.