#107: Strategies for Communicating Sustainability with Clients and Communities
Green Urbanist - Sustainable Placemaking, Planning and Urban Design - A podcast by Ross O'Ceallaigh
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In this episode I share 4 tips for effectively communicating about sustainability and climate change with a variety of audiences like clients, collaborators and the public. The four strategies I share are: Start with empathy and tailor your message to the audience.Lead with a positive narrative.Make it tangible and relevant.Don't preach. Co-create and facilitate. Research paper I mention: Bastin et al (2019) Understanding climate change from a global analysis of city analogues En-Roads...
