Selling Productized Services, with Chris Badgett – Episode 32

This edition of the #APP brings an enlightening conversation with Chris Badgett, CEO of LifterLMS. He shares the story of how he used high-profit margin productized services to create the cash-flow to build a successful SaaS company out of his digital agency. During the chat he breaks down just some of the following: * How he transitioned from big-budget websites with small margins to high-profit margin productized service * The challenges of building a SaaS company out of your agency * How to identify opportunities for productized services and if they’re a good fit for you * How to save money on talent