Leveraging the power of field marketing, with Nick Bennett
The Yaag Project - A podcast by Yaagneshwaran Ganesh
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A lot of times we think of field marketing as an extended events team, but it's one team that pretty much interfaces with multiples functions such as sales, marketing, product, customer success, and customer support. Nick Bennett joins Yaag and Manish to share how companies can leverage the power of field marketing for growth, and breaks a lot of myths around it. Oh and don't miss Nick busting into a rap, on the spot.