How market networks bridge the gap in today’s advertising : Sam Mallikarjunan
The Yaag Project - A podcast by Yaagneshwaran Ganesh
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In today's episode, Sam Mallikarjunan, the CEO & Co-Founder of OneScreen, an AI-powered Market Network, joins us to share his insights on what a market network is, and how it bridges the gap in today’s marketing and advertising. He speaks about: --> The clever campaign that got him hired at Hubspot back in the day --> What a market network is, and how it works? --> How Out of Home (OOH) advertising can bridge the marketing and advertising gap --> What are micro-moments? How to capture them and why it's important, and a lot more..