Don't be fooled by randomness in marketing
The Yaag Project - A podcast by Yaagneshwaran Ganesh
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We marketers love talking about playbooks, ultimate guides, success stories, cheat sheets, best practices, and whatnot. But, you never hear marketers talk about is the role that luck or sheer randomness plays in our success—or failure. There is some amount f randomness in marketing for sure, and that's what Yaag and Manish dig into, in this episode.
