The secret perks of driving electric | Cynthia Williams

TED Business - A podcast by TED - Lunedì

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Electric vehicles need to be more than just eco-friendly — they have to be more chic, convenient and affordable than their gas-powered alternatives, says sustainability leader Cynthia Williams. She explores what it'll take for an electric revolution to succeed in the US, calling on corporations, policy leaders, investors and more to collaborate in unprecedented ways. After the talk, Modupe shares her own approach to encouraging change that sticks.

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