Ameren CIO/CDO on Frictionless Digital Customer Experiences
Technovation with Peter High (CIO, CTO, CDO, CXO Interviews) - A podcast by Metis Strategy
587: In this interview, Bhavani Amirthalingam, Chief Digital Information Officer of Ameren, focuses on the digital customer experience. Bhavani describes how she sees the evolution of customer needs and the importance of providing frictionless digital experiences. She shares how Ameren has navigated the expansion of digital channels and the growing number of digital transactions that the company has seen. Bhavani also provides some insight into how she looks at balancing taking on risk and risk management that goes into innovation, the way Ameren has organized a centralized group integrating both IT and OT, and trends in technology she looks forward to.