367 - Can Words Impact the Climate? How communication can drive real change with Scott Nguyen, Susannah Bradley, Brooke Betts, and Carter Lavin

On April 21st, the team of 17TeraWatts hosted a panel with a group of communication experts to answer the question, “How do we effectively communicate the severity of climate change and the solutions in a way that compels people to also take action?”.During the conversation moderated by a previous SunCast guest, Scott Nguyen from 17TeraWatts, we spoke to Susannah Bradley, Director of Emerging Audiences at SunCommon, Brooke Betts, VP US Climate Campaign at Rare, and Carter Lavin, the Director at California Solar & Storage Association. Together, we explored the growing nuances in climate change messaging, the innovative programs with real-world successes, and new approaches YOU can try in your business or community.Get your Solar Fight Night tickets before they're gone: https://tinyurl.com/522wf8v3Also check out Renewables UnWind Las Vegas: https://tinyurl.com/2ea2c6k3And don't forget about the pickleball games: https://tinyurl.com/p9h5nv42If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus