How TV Is Using Social to Drive Clicks and Viewers
Social Pros Podcast - A podcast by Convince & Convert - Venerdì
Categorie:
Mac Mahaffee, Director of Digital Marketing at WKYC, joins the Social Pros Podcast this week to discuss second-screen engagement opportunities for television stations, the shift to mobile and what it means for TV, and the success of WKYC’s Super Bowl app promotional campaign.
