Runway to Revenue: Strategies for Fashion Retailers. -Ranu Coleman

In this episode on Retail Corner Podcast, Ranu Coleman, Head of Marketing at PatPat, shares expert insights on innovative marketing strategies for fashion retailers. Learn how to connect with modern consumers, leverage digital tools, and create impactful brand experiences in a competitive market. About our guest, Ranu Coleman: A seasoned marketing and communications leader with deep experience in the retail/fashion space, Ranu Coleman serves as Head of Marketing for PatPat, overseeing global marketing strategy, driving brand and product awareness, and customer acquisition and engagement. Prior to PatPat, Coleman held marketing roles across a variety of fashion and retail brands. She most recently served as Chief Marketing Officer for Azazie, the direct-to-consumer bridal company focused on high-quality, custom-fit, affordable bridesmaid dresses and wedding gowns. Previously she held the role of director of marketing for a cutting-edge tech company, ASD, following consulting for Sephora, where she led the rollout of a new urban location prototype, Sephora Studio. Coleman served as manager, brand marketing for equestrian footwear and apparel brand Ariat International after a similar post for Dreamwear, facilitating strategic partnerships with national brands including Nicole Miller, Skinnygirl by Bethany Frankel, Playboy, The Kendall + Kylie brand, and Laura Ashley. Ranu received her bachelor's degree in political science from UC Irvine and her professional designation program-visual communications degree from the Fashion Institute of Design & Merchandising (FIDM). Ranu Coleman is married with two children and lives in the San Francisco Bay Area. Linkedin: https://www.linkedin.com/in/ranu-coleman-9a44884/ Website: https://www.patpat.com/ About Retail Corner Podcast: Host: Cole Koumalats Producer: Sachin Kumar Bhate Podcast Sponsor: Proxima360 Listen to other podcasts at: https://retailcorner.live Subscribe our Podcast: Apple iTunes: https://apple.co/3eoeUdT Spotify: https://spoti.fi/3dvjpDJ Google Podcast: https://bit.ly/3DFHXHw Amazon Music: https://amzn.to/3tkbhk1 Interested in being on our podcast? Submit request at: [email protected]