551 - Optimizing Your Marketing Strategy A Framework for Tech Consultants

In this solo episode, I share a comprehensive marketing plan tailored to tech consultants implementing SaaS platforms like Salesforce, NetSuite, and HubSpot. I break down the plan into six key segments—Brand and Positioning, Website Optimization, Content Strategy, LinkedIn Presence, YouTube and Email Marketing, and Future Strategies—over a 12-month period. Whether you're starting from scratch or refining your current efforts, I provide actionable insights and resources to enhance your marketing effectiveness and drive business growth. Tune in for practical advice and a structured approach to simplify your marketing journey.Resources and Links329 - Get More Sales Through SEO With Gert MellakSEOLeverageWant to get the playbooks? Email [email protected] – Inbound Mastery: How to Use Content Marketing to Become the #1 Zoho Partner in The USA with Brett MartinZenatta Consulting467 – Tube Talk: How to use YouTube to Grow Your Cloud Consulting BusinessitGenius Youtube channel381 – Get 30 Leads A Month To Your Cloud Consulting Business Leveraging Youtube With Paul MinorsPrevious episode: 550 - Demystifying Outsourced SDRs: Key Insights for Success with Filip PopovCheck out more episodes of The Paul Higgins ShowPaul Higgins Mentoring YouTube channelTech Consultant’s RoadmapJoin our newsletterJoin the Tech CollectiveSuggested resources