Episode 45: The big client switch is happening NOW

In this week’s episode Not many MSPs fully realise the scale of the opportunity for gaining new clients right now, but you will after listening to this podcast! Paul explains why, even though Covid has been impacting us for 6 months, NOW is the time to steal clients from your competitors Also on this week’s show: What kind of marketing is working for other MSPs? Paul’s joined by a special guest from one of the biggest MSP marketing agencies in the United States, for a fascinating discussion about which tactics are working the best right now Plus find out how to increase and improve your own personal content marketing. And there’s a brilliant book recommendation all about building the right kind of team to work with Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert In talking about content marketing and scheduling social media content, Paul mentioned Hootsuite, Buffer and AppSumo Find out more about Paul Green’s MSP Marketing Edge Paul’s special guest was Andra Hedden from Marketopia talking about what kind of marketing is working right now for MSPs Many thanks to Matt Solomon from ID Agent for recommending the book The Success Cadence by David Mattson Please recommend a book you think will inspire other MSPs here paulgreensmspmarketing.com/podcastbooks Paul’s special guest on September 29th will be Chris Timm ‘the PSA guy’ from Sondela Consulting, talking about the best PSAs available Please send any questions, ideally in audio-form (or any other feedback) to [email protected] Episode transcription Voiceover: Fresh every Tuesday for MSPs around the world. This is Paul Green’s MSP Marketing Podcast. Paul Green: Hello, and welcome to another fresh episode of the show. Here’s what we’ve got coming up for you today. Andra Hedden: And that is what’s really helping MSPs stay present in the market, even though we’re living in more of a virtual world right now. Paul Green: We’re still going to be talking about three ways that your MSP can really improve it’s content marketing. And we’ve got a great book suggestion from Matt Solomon of ID Agent. Voiceover: Paul Green’s MSP Marketing Podcast.