Episode 19: Physical helpdesk buttons for your users

In this week’s episode You could be getting the edge over your competitors by giving your clients something which will automatically market your MSP and also streamline in-bound service tickets – Paul explains more about physical Helpdesk Buttons As your MSP grows and the temptation increases to financially reward your staff, Paul suggests this might not be the best use of your money Also in this week’s show, how re-selling websites can be an easier source of monthly recurring revenue. And Paul answers a question from an MSP about the best way to test a direct mail campaign Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert The brilliant solution for giving your clients physical helpdesk buttons is from helpdeskbuttons.com Join Paul and over 600 MSPs in his Facebook group James Lyon from mspwhitelabelwebsites.com was Paul’s guest talking about selling white-label websites Thank you to Andy Newbrook from Crusade Computers Solutions for the question about direct mail The guest on March 31st will be Tracy Pound from Maximity talking about the best way to converse with prospects Please send any questions, ideally in audio-form (or any other feedback) to [email protected] Episode transcription Voiceover: Made in the UK, for MSPs around the world. This is Paul Green’s MSP marketing podcast. Paul Green: Here’s what’s coming up in the show. James Lyon: We’re offering a refresh, completely free, which would encourage them to stay on board as well. It is very much about longterm revenue and that longterm profit generation as well. Paul Green: We’ve also got a very clever idea for some physical help desk buttons that you can give to your clients. And we’re going to answer a question from an MSP about whether or not he should test his marketing to a general audience or a very specific vertical. Voiceover: Paul Green’s MSP marketing podcast. Paul Green: Have you ever had that thing when you’ve been out for lunch or dinner with some of your friends, but people who don’t own their own business, people who are employees, wage slaves, and the bills come in and however much the bill is, you’ve just grabbed it and you’ve said, “I’ll get this.” And they’ve all looked at you with astonishment on their faces, because there’s actually a couple of things happening in this situation. Paul Green: The first thing is when you’re grabbing it, you’re fully intending to put that on your business aren’t you? You’re fully intending for the business to pay for it and essentiall