#06 Laura Lewandowski: Disruptive journalism – how to tell stories that sell

Laura Lewandowski is a Top 30 under 30 journalist, columnist (Business Insider), podcast host (Innovator Sessions by Red Bull), and co-founder of the "The Meet Your Mentor” YouTube series, featuring leaders such as Jay Shetty, Nico Rosberg, Toni Garrn or Sophia Amoruso. On top, she consults companies on storytelling such as Facebook, Uber, or Google. In this episode, Laura talks about how she initiates, develops, and starts successful formats, and projects with top companies such as an “African experience dinner” for Google. She tells us about how to combat creative blocks and what makes great stories. Diving into the topic of productivity, we learn about her take on the law of attraction, essentialism, the zero inbox principles, and weekly reflection check-ins. Last but not least, we get insights into her favorite tools: books, podcasts, apps, and newsletters!