4: Tom Bick, Senior Director of Advertising and Integrated Marketing at Oscar Mayer

Tips, advice, and insights from the industry's top, award-winning marketers. Tom Bick at Oscar Mayer talks to Alan Hart about what made the brand's Say It With Bacon campaign such a success, as well as Oscar's approach to working with partners, long-term brand effectiveness, and how clients "get what they deserve".Support the show: https://www.patreon.com/marketingtodaySee omnystudio.com/listener for privacy information. Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.