Episode 92: What Does It Take To Be a "Data-Driven Marketer"?

You hear it all the time, but what does it all mean? In this episode, Jen and Casper dissect what it means to be a "data-driven" marketer, and how you can become one, including: What does it mean to be "data-driven"? How does one become "data-driven"? What are the pitfalls of being "data-driven" and how do we overcome them? How do we ensure stakeholders understand the data we present? And so much more! Available wherever you listen to podcasts!