733: Duct Tape Marketing: Make Consistent Daily Progress Through Introspection and Consistent Focused Action with John Jantsch

John Jantsch is a marketing consultant, speaker, and the author of several books, including "Duct Tape Marketing," "The Referral Engine," "Duct Tape Selling," and "SEO for Growth." He also hosts a weekly podcast called "The Duct Tape Marketing Podcast," which he has been doing since 2005. Today, John talks about the importance of having a morning routine and taking time for reflection and introspection, especially during challenging times. https://www.youtube.com/watch?v=xQtbHBP1dXo Quotes “Sometimes it takes a shock to the system to bring us back to the present.” - John Jantsch “Start sharing your gifts now. Don't bring apologies; bring yourself, unfinished as you are. Start by giving those you encounter the gift of your presence or even a silent word of thanks for who they are.” - John Jantsch “Our job as marketers is not to understand the tools; it's to understand how those tools can actually help guide the customer on the journey they want to take.” - John Jantsch Takeaways 04:34 Maintaining a morning routine and taking time for reflection can help entrepreneurs stay centered and focused, even during challenging times. 06:39 Drawing wisdom from historical literature can provide valuable insights and inspiration for modern-day entrepreneurs. 14:35 Small business owners should focus on their core customers and providing value, rather than trying to be everywhere at once. 18:38 Breaking up the workday with activities like walking can help boost creativity and problem-solving. 22:22 Asking questions and engaging with customers directly can be more effective than relying on impersonal marketing tactics. Resources Duct Tape Marketing: Increase Revenue and Profits with a Simple & Proven Marketing System. Connect with John Jantsch on LinkedIn Subscribe to The Duct Tape Marketing Podcast hosted by John Jantsch on Apple Podcasts Get a copy of Duct Tape Marketing Revised and Updated: The World's Most Practical Small Business Marketing Guide by John Jantsch on Amazon Get a copy of Duct Tape Selling: Think Like a Marketer - Sell Like a Superstar by John Jantsch on Amazon Get a copy of The Referral Engine: Teaching Your Business to Market Itself by John Jantsch on Amazon Get a copy of SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs by John Jantsch & Phil Singleton on Amazon