The Event Producer's Blueprint: Engineering Profit and Community with Shay Wheat

n this episode of Founders Future, with host Zach Young, we dive into the world of high-impact event production with Shay Wheat, founder of Grace and Ease Productions. Shay shares her unexpected journey into the industry, which began with a chance encounter and a simple joke that led to her managing over 70 speakers for a major conference. She explains the powerful distinction between an event planner and an event producer, emphasizing that her role is to strategically engineer profit and ROI...