Interview: Former Cricket Australia CEO taking on Nike and Adidas

From Global VP of Adidas, to CEO of Cricket Australia following sandpaper-gate, today's guest has done it all in the world of sports business. Well, he has now after co-founding his own premium sportswear brand, No Timid Souls. Kevin Roberts is confident he's found a niche in the $170 billion industry and is already planning to take it global before it's even launched. Find out more: https://fearandgreed.com.auSee omnystudio.com/listener for privacy information.