Making Freemium Work | EdTech Series 1 ft. China's Top Learning App Zuoyebang

Evolving for the Next Billion - A podcast by Notable Capital

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For the first episode of our EdTech series, you will be hearing from the founder of Zuoyebang Hou Jianbin, whose personal belief about education significantly shaped the way he built this company. Born and raised in a small town in China, He was a straight-A student and had his life completely changed by the national college entrance exam. Got into China's top university and a job offer from China's search engine giant Baidu, where he built the product that eventually became one of the world's most valued EdTech startups. Zuoyebang was spun off from Baidu in 2015.

For the second part of this episode, you will also be hearing from GGV managing partner Jenny Lee. Jenny led GGV's investment into Zuoyebang in 2016. She shared what made Zuoyebang stood out among all the photo search apps that were out there, and what keeps Zuoyebang competitive as Covid-19 pushed a lot of new capital flowing into the market.

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