Red Bull Under Antitrust Scrutiny in Europe

European Commission Launches Antitrust Investigation into Red Bull: Allegations of Unfair Competition and Price ManipulationThe European Commission has initiated an antitrust investigation into Red Bull, accusing the energy drink giant of using its market dominance to stifle competition and inflate prices. The probe focuses on Red Bulls alleged tactics in the Netherlands, where it is suspected of offering incentives to retailers to stop selling rival products and misusing its role as a category manager to disadvantage competitors. The investigation aims to ensure fair competition and reasonable prices for consumers across Europe.The Daily News Now! — Every city. Every story. AI-powered. Hosted on Acast. See acast.com/privacy for more information.