Ep 383: Meta Ads State of the Union 2024 + the Treat Yo' Self Economy | AKNF

Subscribe to DTC Newsletter - https://dtcnews.link/signup It's All Killer No Filler - Year over year, CPMS and CPCS are a little up. Spend is fairly flat, but AOV is CRANKING. Learn what's new, tried, and true about offer testing , ad credits, spending bursts , Post V-Day hangover, and the new developments with Meta's AI Tools. (Advantage+, Dynamic Ads and more) Timestamps: [00:00:00] Introduction [00:02:00] The Role of Creative Analytics in Shipping Winning Ads [00:04:30] Analyzing Meta Ads Performance and Strategies in February 2024 [00:07:00] The Shift Towards Efficiency and Higher AOV in Ad Spend [00:10:00] Leveraging AI Tools and Advantage Shopping Campaigns for Better ROI [00:13:00] Insights on Facebook Shop's Success Factors and Conversion Rate Optimization Hashtags: #MetaAds2024 #DigitalMarketing #EcommerceStrategies #CreativeAnalytics #FacebookShop #AIAdvertising #BrandRecognition Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video