Ep 10 | Data Driven Change and Organisational Agility with Craig Mackay, Sharktower AI

In Episode 10 of Data Leaders of the North; The Podcast, Kyle Winterbottom is joined by Craig Mackay, the CEO and Co-Founder of Sharktower AI where we discuss the relationship between Data Driven Change and Organisational Agility.

Craig gives some really valuable insights into:

• The key differences between Enterprise organisations and Challenger Brands/Disruptors when it comes to change
• Why Data has become a focal point for all organisations to make decisions
• How the complexity or simplicity of a business determines an organisations ability to change in an agile way
• Where organisations should start when considering change
• Why change keeps organisations innovative and at the forefront of its market
• Identifying critical metrics to make decisions on change
• The importance of Data Storytelling in creating “buy-in” which facilitates change
• Why change projects often fail
• The relationship between Data Literacy and change
• Understanding what problem are you trying to solve

Get in touch: You can reach Kyle at [email protected]