Organizing Content Marketing at the Enterprise Level

Cashing In On Content Marketing - A podcast by Fractl

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Communicating and fixing problems in workflow between different teams in an organization requires identifying the intersection points and being transparent with colleagues. I chatted with the great Tommy Walker, founder of WalkerBots Content Studios, about organizing content marketing to create a better workflow and streamline the content creation process, how to document and pitch these changes, and more. 

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