Building a New Venture on Purpose, Passion and Profitability

Would you like to start a new venture, but feel that you would have to give short shrift to purpose, passion, and/or profitability? Jason Wachob, the author of Wellth : How I Learned to Build a Life Not would tell you, “Don’t do that!” As the founder and CEO of mindbodygreen, a leading independent media brand dedicated to health and happiness, he is living proof of how to build purpose, passion, and profitability in a new venture. In this Career Cast, Jason shares his perspective, significant experience, and practical tips on how to launch a venture that reflects your talents, values, and strengths – and do it profitably.