The Secret to Developing Incredible Powers of Persuasion | Ep. 320

We all want to have influence. What we don't realize... is how easy it is to get. In Robert Cialdini's book, Influence: The Psychology of Persuasion, he lay's out 6 weapons of influence that you can easily harness. 1. Reciprocity - The compelling force to reciprocate favors - Examples: offering a small favor to receive a larger favor, soliciting advice or opinions 2. Commitment and Consistency - Utilizing consistency in human psyche to inf...