445: AHDB Dairy: Working with retailers

Given maintaining a positive reputation of dairy is crucial to underpinning the future success of the industry, Knowledge Exchange Manager James Hague looks at how AHDB works with retailers to promote milk and its products in the aisles. Joining James is Senior Account Manager (Domestic Marketing), Stasha Napior-Kowska, to discuss her role in campaigns such as Let's Eat Balanced and more besides. Useful links Let's Eat Balanced | AHDB Dairy markets | AHDB A sweet spot for ice cream sales | AHDB Feedback We'd love to know what you think of our podcasts. If you’d like to give your feedback, please complete our short questionnaire, which will help us to improve the podcast on an ongoing basis, or email us with your thoughts, comments and suggestions: [email protected]